•Emnothweni wanamuhla womhlaba wonke, ukupakisha nezimpahla kuye kwahlangana kwaba yinto eyodwa. I-Huaxin, umhlinzeki wamabhokisi okupakisha, ugxile ezikhwameni zokupakisha ezithengiswa ngobuningi iminyaka engama-20, futhi sibone umkhuba lapho kube nokwanda kwamabhokisi okupakisha enziwe ngokwezifiso, ikakhulukazi emabhokisini okupakisha enziwe ngokwezifiso anelogo. Isidingo sabathengi emabhokisini okupakisha siye sahluka kakhulu, sahlukahluka futhi sakhiwe ngokwezifiso, futhi "ukuthatha izinto ngobuso babo" sekuyinto evamile yokusetshenziswa. Njengoba sibhekene nenkathi enjalo yokuphishekela ubuntu nenani labathengi, ukupakisha amabhokisi okupakisha ngokwezifiso okudala ngokungangabazeki kuyisibonakaliso esibalulekile salesi sikhathi. Njengendlela yokufeza inani lezimpahla kanye nenani lokusetshenziswa, amabhokisi okupakisha adlala indima ebaluleke kakhulu ekukhiqizweni, ekusakazweni, ekuthengisweni nasekusetshenzisweni, futhi kuyinkinga ebalulekile umphakathi webhizinisi kanye nomphakathi wokuklama okufanele uyinake kakhulu.
•Kusukela kumkhiqizi kuya kumthengi, umkhiqizo uthembele endleleni yokupakisha amabhokisi ukuze udlulise ulwazi lomkhiqizo, futhi izimpahla eziningi ziyaheha abathengi “ngobuso” babo esikhathini samanje, okwenza kube “namandla okusebenzisa ubuso” aqinile. Umklamo wokuxhumana ngokubonakalayo wamabhokisi okupakisha ukusebenzisa ulimi olubonakalayo ukuthuthukisa inani lamabhokisi okupakisha, ukudlulisa ulwazi lomkhiqizo, ukuqinisa ukuxhumana phakathi komsabalalisi nomthengi, nokuthuthukisa inani elengeziwe lomkhiqizo. Njengesifundo esibanzi, amabhokisi okupakisha anesimo esikabili sokuhlanganisa impahla nobuciko. Ngaphandle kokukwazi ukuvikela izimpahla, kungazihlobisa futhi kudale inani lobuso, futhi futhi kuwuhlobo lwesikhangiso sesikhathi sangempela sokuvula ukuthengisa izimpahla, futhi ikhono lokuxhumana ngokubonakalayo liyisihloko esingeyona into eluhlaza okwesibhakabhaka maqondana nomklamo wokupakisha.
•Amabhokisi okupakisha imikhiqizo ngokwezifiso awubuciko bebhizinisi lanamuhla. Amabhokisi okupakisha aphrintiwe ngokwezifiso kufanele athuthukise isitayela ngokwezici zomkhiqizo kanye nesimo, futhi amabhokisi okupakisha enzelwe wena ahlose ukuhlobisa nokuhlobisa izimpahla, ukuze izimpahla zikwazi ukuveza ngokugcwele ulwazi lwezimpahla ngezakhi zolimi olubonakalayo olunembile futhi zethule izimpahla ezipakishiwe kahle kakhulu ukuze kufezwe indima yokukhushulwa kwezentengiselwano, ukuboniswa kanye nokuqashelwa. Amabhokisi okupakisha enziwe ngokwezifiso aqukethe izinto ezintathu ezinkulu: ihluzo, umbhalo kanye nombala. Yenza ibhokisi lokupakisha lenziwe ngokwezifiso ligqamisa izinto ezintathu ezinkulu: ihluzo, umbhalo kanye nombala, okuzobonisa ngokuphelele izici zomkhiqizo ezinhle kakhulu nezinhle kakhulu.
•Ukupakishwa kwebhokisi okwenziwe ngokwezifiso kuhlaziya futhi kufingqe ulwazi lomkhiqizo oludinga ukupakishwa, futhi kudala umklamo ngezinto eziyisisekelo ezifana nemidwebo, umbhalo nombala ukuze kulolongwe isithombe somkhiqizo. Ngokuvezwa kobuciko emkhakheni wokuklama ukupakishwa, okuqukethwe kolwazi oluqondene nomkhiqizo kudluliselwa ezilalelini ngolimi olubonakalayo futhi kukhuthaze ukuthengiswa, kanti imithombo ebonakalayo idlulisela ngokunembile ulwazi lwezimpahla futhi ihlobise izimpahla, okuheha amehlo, futhi kuqondisa kahle nangokuphumelelayo ukusebenza kwezimpahla zabathengi futhi kwandisa inani elengeziwe lezimpahla. Amabhokisi okupakisha ebhizinisi elenziwe ngokwezifiso adlala indima ekuvaleni igebe phakathi kwenkampani nempahla kanye nomthengi.
•Amabhokisi okupakisha aphumelelayo enziwe ngokwezifiso kumele abe nezinto eziyisithupha: uhlobo, isimo, umbala, iphethini, umsebenzi kanye nokuheha amehlo. Ukupakisha amabhokisi enziwe ngokwezifiso kuzothinta ngqo ukuthengiswa kwezimpahla kanye nesifiso sabathengi sokuthenga, ibhokisi elihle lokupakisha elenziwe ngokwezifiso lingadlala indima yomthengisi othule.
Iphuzu elibalulekile ukuthi amabhokisi enziwe ngokwezifiso kanye nokupakisha ukusebenzisa ihluzo, umbhalo, umbala kanye nezinye izinto endaweni elinganiselwe yefomu lephakheji ukwenza ilungiselelo elinenjongo nelihlelekile kanye nokuhlanganiswa kwephakheji ukuze kugqanyiswe umbala wesihloko somkhiqizo.
Isikhathi sokuthunyelwe: Disemba-01-2022




